- Where do families start in building a greener future?
- Are families we doing enough for environmental causes?
- How do we align all generations towards a coherent environmental strategy?
- Are there quick wins and actionable steps?
Are Families Doing Enough? ǀ Often held up as civic-minded and whose long-term views provide economic resilience, family-owned enterprises can do better. What kind of planet will we leave our children? What can we do better today?
Facilitated by: Helen Antoniou, Elenico Consulting and Author
Panelists: Sharilyn Hale, Watermark Philanthropic Counsel and Georgio Pauen, ViaTalenta Group
Regenerative economies that eliminate waste through continual use of resources still stand in contrast with traditional “take, make and dispose” models of production long associated with Boomers. As we continue to contribute more greenhouses gases that we reduce, one wonders if net-zero is a mirage. The bigger question is: Are family businesses truly aligned across generations in our bid to leave the planet in better shape tomorrow? We assume Millennials are more concerned than others with global challenges. This cohort is seen to be more socially aware and environmentally responsible. Yet there is evidence that shows older age groups who are farther ahead. When it actually comes to reversing their carbon footprints, Boomers spend more on the environment. The same applies to charity and donations. That doesn’t matter. What does is common ground, instilling responsibility across generations, and finding ways to make it tangible so entire families can get behind it.
